New Media Academy: “From research to dissemination” by Chora & Will Media and Fondazione Return

On June 4th, the “New Media Academy” of @Chora Media, @Will Media and Fondazione RETURN will kick off: it will be a free course dedicated to 20 participants to explore scientific communication in new ways and forms.

The goal will be to train researchers and environmental professionals in dissemination through podcasts, social media and newsletters, which have become fundamental tools for taking research outside the university and contributing to a more informed and prepared society.

The course will take place in a hybrid format (Milan + online), will last two months and will combine theory, practice and the development of its own editorial project.

Below you can download the map of classroom 7.0.1 where the inaugural day will be held:

Download the event flyer

Program

INAUGURAL DAY
(in person at the Politecnico di Milano)

04/06 9:00-13:00 + 14:00-18:00

1. The world of New Media (9:00 – 13:00)
Platforms, formats and languages ​​with which to disseminate science today, supported by data, case studies and best practices at national and international level.

2. Practical activity: from research to dissemination (14:00 – 18:00)
How to start from a research project to design a public dissemination path.

ONLINE TRAINING

1. 11/06, 11:00-13:00 – Podcast: the universe of podcasts for the story of research with a global look at the phenomenon;
2. 18/06, 11:00-13:00 – Social Media: platforms, rules and languages ​​used to provide information and communication today;
3. 25/06, 11:00-13:00 – Newsletter: techniques and tools to build NL and communities around specific themes;

At the end of each online meeting, participants will be given a practical exercise, which must be completed between meetings.

PITCH (3 1-hour sessions, one dedicated to each language)
1. 09/07, 10:00 / 11:30 / 14:00 – How to prepare a pitch: from the idea of ​​dissemination to an editorial project (format, target, objectives).

OFFICE HOURS
Between 10/07 and 18/07, the opportunity to arrange 1:1 meetings with the reference teacher for the preparation of your pitch will be offered.